The media is another source of pressure on your employer. The media is how you can reach your company’s customers and clients to enlist their support to close the wage gap.


You may be an avid reader of your local newspaper and know exactly which reporter or columnist would be most sympathetic to women workers. Through the internet or your local library, you also can research and identify which newspaper reporters usually cover sex discrimination and equal opportunity issues.


Radio and local television also should be monitored to identify which broadcast reporters are most supportive of women’s rights.


Contact the reporters most likely to be supportive of ending sex discrimination. Tell them your story. First person accounts of workplace discrimination and what these practices have cost you and other women are compelling to both reporters and readers. Provide documentation of systematic discrimination at your workplace.